Practicing good email etiquette
Avoid being marked as spam by using good email etiquette.
Spam emails, also known as junk emails, are unsolicited messages. Spam email can range from unwelcome advertising to malicious content.
To protect users from spam, Northwestel Email and other email providers use anti-spam protection features. Sometimes, these tools mistakenly mark legitimate emails as spam.
If this happens to you, your sent email may not be received by your recipient. To increase chances of email delivery, it is helpful to follow good email etiquette. Following the tips below will increase the chances of your email not being marked as spam.
Long capitalized sentences and subject lines are frequently used by spammers to grab attention. Email filters may flag all-caps emails and mark them as spam. To avoid this, try using regular sentence case when you can.
For example, instead of writing "LET'S MEET FOR A COFFEE AT 12 TOMORROW?", write " Let's meet for a coffee at 12 tomorrow?"
Using words and phrases related to money and contests like “free”, “gift”, and “You won!” can result in emails being caught by spam filters. Practice good judgement before sending emails with these sorts of words or topics by minimizing their use.
Spam emails often use exclamation marks in subject lines to get attention. Avoiding using exclamation marks in your email subject to increase the chances your email is successfully delivered.
If you’d like to share a link, it’s best practice to insert it into your email’s body, and not the subject line. We recommend not using URL shortener services that compress links to smaller sizes, as those are often abused by spammers.
The use of credit card or other long numbers may trigger spam filters. If you need to forward documents like invoices that contain lots of numbers, attach the document to your email and do not paste the contents into your email.
